Digital Marketing is a powerful and undeniable force in today's business world. It is the future of marketing and will play an even bigger role in the coming years, especially in Canada. In comparison to other industries in 2022, digital marketing is among the top ones in the Canadian job market. As a specialisation, it stands out from other fields because of its high demand and the associated career opportunities.
This field is the most desirable area among marketers to pursue their higher studies. Also, the digital marketing courses in Canada are ranked excellently worldwide for their exemplary/ practical academic education and quality of life, attracting marketing students worldwide. If you, too, are planning to pursue this course, explore this article with information on top digital marketing courses in Canada and the scope of digital marketing in Canada.
Let’s get started!
Why Study Digital Marketing in Canada?
Is digital marketing a good career in Canada? Pursuing a 2 year digital marketing course in Canada is the most sought-after program among international students. Let's find out why?
- Job Opportunities: The best colleges for digital marketing in Canada offer outstanding job opportunities to domestic and international students after graduation. This field is quite popular among students, with an average base salary between 42,886 CAD to 78,036 CAD/ INR 25,71,818 to 46,79,719 for a digital marketer.
- Excellent Academic Curriculum: With the best infrastructure and curriculum, digital marketing colleges in Canada have stood out around the world. Besides, Canadian colleges and universities are quite popular for offering international students with outstanding educational and technological experiences.
- Future Scope: Being a digital marketer will present you with unmatchable job opportunities in Canada. Reports state that there will be more than 44,100 new job openings for digital marketers in Canada by the year 2029.
As of now, you know why most students are pursuing digital marketing in Canada. Further, let's check the overview of digital marketing courses in Canada for international students.
Course Overview for Digital Marketing in Canada
Let's tabulate some key aspects of studying digital marketing in Canada.
Guide on Masters in Digital Marketing in Canada!
Next, let’s explore the best digital marketing institutes in Canada.
Best Colleges in Canada for Digital Marketing
Digital marketing in Canada offers an innovative course curriculum, technology-driven teaching methods, the latest marketing techniques, and out-of-the-box industrial experiences. To help you get admission to the best digital marketing colleges in Canada, we have curated a list of the best digital marketing colleges that you can choose from.
- Bow Valley College
- George Brown College
- York University
- Douglas College
1. Bow Valley College
The Bow Valley College is a public-oriented board-driven college that operates as a comprehensive community institute under the learning act of Alberta city. The city offers two different degrees in digital marketing, allowing students to grow their existing skills and expand their presence in the digital realm. This course teaches user experience, design principles, search engine optimization, analytics, media strategies, etc.
Type of Institution |
Public |
Average Annual Fees |
18,369 CAD/ INR 11,01,565 |
Programs Offered |
Post Diploma Certificate in Digital Marketing Business Administration Diploma in Digital Marketing |
2. George Brown College
George Brown College provides a balanced work/ home environment and education classes to international students with full-time, part-time, and continuing education programs. It offers a digital media course that provides foundational knowledge and techniques to apply skills to international students.
Type of Institution |
Public |
Average Annual Fees |
15,190 CAD/ INR 9,10,924 |
Programs Offered |
Graduate Certificate in Digital Media Marketing |
3. York University
The degree programs in digital media at York University offer courses and opportunities for advanced training and research to international students. These programs can be used to create engaging, interactive digital objects and experiences. Students will also get an opportunity to do hybrid research work in these programs—that are uniquely combined with computational sciences and artistic practices.
Type of Institution |
Public |
QS World University Rankings 2022 |
456 |
Average Annual Fees |
29,572 CAD/ INR 17,73,394 |
Programs Offered |
BA in Digital Media MA in Digital Media MSc in Digital Media |
4. Douglas College
Douglas College offers two different degrees in digital marketing that help in learning and developing critical skills in paid search, e-commerce, search engine optimization, social media marketing, digital marketing analytics, and content. This course will help you gain practical experience working with a real-world client.
Type of Institution |
Public |
QS World University Rankings 2022 |
NA |
Average Annual Fees |
13,500 CAD/ INR 8,09,577 |
Programs Offered |
Digital Marketing & Communications Management (Concentration) Digital Marketing (Post-Baccalaureate Diploma) |
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Now you know various digital marketing institutes in Canada. Next, let’s check the eligibility criteria for them as international students.
Eligibility Criteria and Requirements for Digital Marketing Courses in Canada
Let us now check out the admission requirements and the eligibility criteria to study in the best digital marketing programs in Canada.
- Educational Qualifications
- English Language Proficiency Test
- Entrance Test Scores
To pursue digital marketing courses in Canadian colleges and universities, let’s explore the requirements in detail:
1. Educational Qualifications
The most basic requirement to start your application process for the digital marketing courses in the colleges of Canada is to have translated academic transcripts with good scores. If you are applying for a master's or PG diploma in digital marketing in Canada, you must have a bachelor's degree in a relevant discipline.
2. English Language Proficiency Test
Before you apply for admission in Canada as an international student, make sure you meet the language test score requirements like IELTS, TOEFL, and PTE with your desired university’s cutoff. The minimum expected scores to study digital marketing courses in Canada for international students are:
- IELTS: 6.0 with a minimum band score of 6.0 in all sections
- PTE: 59 - 64
- TOEFL: 83
- Duolingo: 95 - 100
- CAEL: 50
3. Aptitude Tests
If you are applying for admission to Canadian colleges for a master's or postgraduate diploma in digital marketing in Canada, you are required to submit the GRE or GMAT test scores at the time of application. Further, you can explore the cutoff requirements from your desired university’s official website.
Guide to Intakes and Deadlines Canada
Now that you know about some of the common admission requirements for the digital marketing course, let's talk about the document list you must prepare for the application.
Documents Required for Digital Marketing Courses in Canada
Before applying to colleges for Digital Marketing in Canada, you must ensure to have the following list of documents.
- Complete application form
- Statement of purpose
- Academic transcripts
- Letter of recommendation
- Entrance exam scorecards
- CV or Resume
- Work experience (if applicable)
- Copy of your passport
- Study permit visa
Now you know the documents that should be available with you at the time of admission to a Canadian university. Next, let’s explore the process to follow.
Admission Process for Digital Marketing in Canada
The application procedure for applying to some of the top digital marketing colleges and universities in Canada has been briefly discussed below.
- Select the digital marketing course and the college to begin your application process.
- Fill out and submit the college application form with the required application fees.
- Prepare the required documents, such as transcripts, SOPs, LORs, visa, etc, and submit them in the application form.
- Some colleges may also have an interview as a part of the admission process.
- To manage your expenses, go to the college scholarships sections, and if you are eligible for them, apply.
- Now wait for the admission acceptance decision from the college/university.
Suggested: MBA in Digital Marketing
Another factor to consider apart from the admission requirements and procedures is the cost of education. Let's go through the cost of studying 1 year to 2 year digital marketing courses in Canada.
Cost of Studying Digital Marketing in Canada
The cost of studying in Canada is divided into tuition fees and the cost of living. Let’s explore the details.
1. Tuition Costs
The digital marketing courses in Canada fees depend on the degree and the study level you choose. The average tuition fee for a digital marketing diploma in Canada is between 10,000 CAD to 22,000 CAD/ INR 5,99,687 to 13,19,311, whereas studying a postgraduate diploma in digital marketing in Canada will cost you approx 17,000 CAD/ INR 10,19,468 per year.
However, if you want to get a professional degree in digital marketing, then a bachelor's degree will cost around 15,000 CAD to 32,000 CAD/ INR 8,99,530 to 19,18,999, and if you have completed a bachelor's and want to start your research or MBA in digital marketing, then you have to spend somewhere between 17,500 CAD to 35,000 CAD/ INR 10,49,452 to 20,98,905.
2. Living Costs
Apart from the tuition fees, if you are living in Canada as an international student, you also have to spend some money on your living. The average cost of living in Canada is between 800 CAD to 1,500 CAD/ INR 47,974 to 89,953 per month with the program fees. This expense is based on a single person's rent along with their basic needs, such as groceries, clothing, public transit, and other miscellaneous expenses.
Cost of Living in Canada for International Students
If you are finding this cost out of your budget, don’t worry! Let’s check out a few scholarships that international students can apply for to pursue digital marketing courses in Canada.
Scholarships to Study Digital Marketing in Canada
There are numerous types of scholarships and bursaries available to pursue the best digital marketing programs in Canada, including several university-specific, privately funded, and government-funded scholarships. Some colleges also offer entrance scholarships to international students at the time of admission.
Below are some scholarships you can consider to aid your digital marketing study in Canada.
Scholarship Name |
Eligibility Criteria |
Benefits |
International Student Entrance Bursary, Bow Valley College |
International students entering any post-secondary program with good scores. |
2,000 CAD/ INR 1,19,937 |
International Student Academic Improvement Scholarship, Bow Valley College |
International students with good academic achievement in their studies |
2,000 CAD/ INR 1,19,937 |
Kimokran scholarship, George Brown College |
International students in a full-time diploma or degree programs and have a minimum GPA of 3.3. |
1,000 CAD/ INR 59,968 |
International Student Scholarship, George Brown College |
International students with a minimum GPA score of 2.5. |
1,000 - 5,000 CAD/ INR 59,968 - 2,99,843 |
Douglas International Education Regional Entrance Award |
International students with an average GPA of B grade and a strong ELP Test scores (IELTS: 7.0 or other equivalents) |
1,000 - 2,000 CAD/ INR 59,968 - 1,19,937 |
How to Finance Your Education in Canada?
Next, let’s explore the career opportunities an international student can explore after completing their digital marketing course in Canada.
Career Opportunities in Canada after Digital Marketing Courses
Best digital marketing colleges in Canada will present you with a good employability rate along with an exceptional future scope. Canada's digital marketing salary stands at 68,514 CAD/ INR 41,08,696 per annum. Apart from jobs, the students also have the option to pursue higher education in the form of a master's or PG diploma in digital marketing in Canada.
The scope of digital marketing in Canada is huge, let's explore some of the career options after the completion of digital marketing in Canada.
- Students can get enrolled for higher education in Canada with degrees, such as MBA in Digital Marketing, Masters in Digital Marketing in Canada, etc.
- They have the opportunity to get employed at various corporate companies.
- They can become digital marketers, digital marketing executives, SEO analysts, social media specialists, marketing specialists, etc.
- They can also start their own digital marketing startup or business.
To better understand the scope of digital marketing in Canada, we have tabulated a list of top digital marketing job profiles in Canada, with their average salaries. Let’s check them!
Job Profile |
Average Salary per year |
Analytics Specialist |
68,641 CAD/ INR 41,16,312 |
Content Specialist |
60,346 CAD/ INR 36,18,872 |
Marketing Analyst |
68,801 CAD/ INR 41,25,907 |
Social Media Specialist |
52,186 CAD/ INR 31,29,527 |
Web Content Manager |
64,240 CAD/ INR 38,52,390 |
Now you know the digital marketing salary in Canada. This information must have surely motivated you to pursue the course from Canada.
Part-time Jobs in Canada for International Students
The career options after digital marketing courses in Canada for international students are immense because of its popularity and the huge list of the best digital marketing colleges in Canada. Further, the country offers high employability rates and high ROI. If you want to pursue digital marketing in Canada but are still wondering which college to go to, how to fill out the admission application, how to search for a suitable scholarship, or more, connect with our expert counsellors by choosing Yocket premium.
Frequently Asked Questions about Digital Marketing in Canada
Ques. Is digital marketing a good career choice in Canada?
Ans. Yes. Canada has a rapidly growing industry for digital content and advertising media. This opens a massive opportunity for international students to pursue their degree in digital marketing in Canada.
Ques. How long is a digital marketing course in Canada?
Ans. The course length will depend upon your degree and mode of study. If you are pursuing any certificate course, it will complete within a year; however, professional degrees like bachelor's or master's require 2 to 3 years.
Ques. What are the best colleges in Canada for digital marketing courses?
Ans. George Brown College, Durham College, Bay River College, York University, etc, are some of the best colleges in Canada for digital marketing.
Ques. What are the most popular programs for digital marketing in Canada?
Ans. Some of the most popular programs in the field of digital marketing are:
- Graduate Certificate in Digital Marketing
- MSc in Digital Marketing
- MBA in Digital Marketing
- MSc in Digital Media
Ques. Name a few 1 year digital marketing courses in Canada.
Ans. A few 1 year digital marketing courses include Fast Track E-commerce and Online Business Management, Marketing – Digital Management Strategy, Digital Media, Advertising – Creative and Digital Strategy, etc.
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