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A Guide to MBA in Marketing in UK: Top Universities, Eligibility, Fees, Scope & More

Yocket Editorial Team

If you have the ability to brainstorm ideas, innovate, communicate effectively, convince people, and lead a team, then an MBA with a specialization in marketing is the right degree for you. In the era of digitalisation, an MBA in marketing in UK has a broader meaning and also extends to the impact of digital media and international marketing.

MBA in marketing is a dynamic program and has a huge market demand in UK, which means the professionals in this field are well-paid well. The marketing, PR, and sales sector employ over 50% of the marketing professionals.

But from where and how can one pursue a MBA in marketing in UK?

Here is a complete guide to help you plan your MBA in marketing in UK with all important information regarding admission, top universities, cost of studying, scholarships, and job opportunities.

Table of Contents

Why Study MBA in Marketing in the UK?

An MBA in Marketing not only prepares you for a job in the field of marketing but also helps you become a multi-talented marketing professional with general management skills, tactics, and communication skills. Let us start by understanding why studying MBA in marketing in the UK is worth it.

  • Top Universities: UK happens to be home to several top universities in the world, providing a competitive education to students. The QS Global MBA Rankings 2022 included 280 institutions worldwide and also featured 28 institutions from UK.
  • Career Prospects: Universities in the UK have close ties with industry leaders and professional bodies that add value to education and are eager to recruit young minds like you.
  • Duration of Program: UK is well-known for offering MBA programs that can be completed within a year. It can be one of the best ways to save time and money and be employed sooner than MBA graduates in most other countries.

Suggested: Top 10 Reasons to Study in UK

There are certain eligibility criteria and admission requirements that need to be followed when applying for MBA in marketing in UK. Let's take a look at them!

Eligibility Criteria and Admission Requirements for MBA in Marketing in UK

Before we learn about the top universities in UK for masters offering MBA in marketing, let us understand the eligibility criteria and admission requirements for this program.

1.  Bachelor’s Degree

The basic requirement for admission to MBA in marketing in any institution in UK is to have a valid bachelor’s degree (usually with 2:1 qualification) from a recognized institution, preferably in a related field.

2.  GMAT Scores

GMAT score is one of the most important requirements for admission to a business school in UK. Prepare well for the exam and aim for a score of 600 or above to get into top universities in UK for MBA in marketing.

3.  Proof of English Language Proficiency

Being an international student, you will have to provide proof of English language proficiency in the form of accepted test scores, such as IELTS, TOEFL, or equivalent. Generally, institutions in UK ask for a minimum IELTS score of 6.5 or equivalent in other exams.

4.  Work Experience

Though not compulsory, work experience is recommended for admission to MBA programs in marketing. Prior work experience of 2-3 years can give you a competitive edge over other candidates in the selection process.

5.  Document Requirements

Here is a list of documents that will be required as a part of the admission process:

  • Educational transcripts from college/ university attended.
  • Proof of English language proficiency
  • Resume/ CV
  • Statement of Purpose
  • Letters of Recommendation
  • Personal Statement
  • Proof of Finances
  • Copy of Passport
  • Recent Photographs

6.  Visa Requirements

A very crucial document for international students seeking admission to a university is the UK student visa. A Tier 4 student visa is required for you to pursue MBA in marketing in UK. The application fee to apply for a Tier 4 student visa is £348 i.e. approximately 34,635 INR. You can apply for a visa 3 months before the scheduled program start date.

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Discussed above are the general admission requirements for earning an MBA in Marketing degree in UK. Make sure you check the university website for complete details of the admission requirements before applying.

Admission Process for MBA in Marketing in UK

The admission process for MBA in marketing in UK also varies from institution to institution. As an international student, you will complete the process for admission online.

  • Check the application deadlines for your program. Most MBA marketing UK institutions welcome applications for the program in January and September. Some institutions may also offer an April intake. You must apply early since it is one of the most sought-after degrees in UK and institutions receive a large volume of applications.
  • The application form for your choice of institution will be available on the university website. Complete the application form and pay the application fee.
  • Prepare and attach supporting documents in the prescribed manner within the application deadline.
  • After submitting the application, you can check the status of your application on the university website and wait to get the admission decision.
  • Confirm your acceptance once you receive the admission letter and proceed with the visa process.

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Cost of Studying MBA in Marketing in UK

Studying MBA marketing UK is a big investment that will reap returns in the future. While studying in UK, you will have to pay tuition fees, accommodation, food, transportation, healthcare, and personal expenses. MBA is one of the costliest degrees worldwide. The average annual tuition fee for pursuing MBA in marketing in UK is somewhere between £10,382-£25,956.

The cost of living in UK depends on various factors, such as location, type of accommodation and lifestyle. The average monthly cost of living anywhere in UK is around £1500-£1800. Studying in London is costlier than in other parts of UK. You will require a minimum of £1265 per month in your bank account for studying in London and £1015 per month for any other place in UK to maintain visa requirements.

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Top 5 Universities in UK for MBA in Marketing

Now that we have learned about the eligibility criteria and admission process, let us take a look at the top universities in UK for MBA in marketing.

1.  Coventry University

Coventry University being one of the top universities in UK for MBA in marketing offers “MBA in International Marketing” course that comprises 2 specific modules which, when passed, make the student eligible for the CMI Level 7 Certificate in Strategic Management and Leadership. It is a QS 5-star rated institution that ranks among the top 601-650 universities worldwide in QS World University Rankings 2022.



Tuition Fees



International Academic Excellence Award (£2,000)

Eligibility Criteria

Second class honors degree;

Minimum IELTS score of 6.5

Work experience recommended

Program Offered

MBA in International Marketing

Program Curriculum/Subjects

Includes leading theories and concepts of strategy, leadership, finance, along with specialised knowledge in marketing management, creativity, and brand communications, and digital marketing.

Encourage simulated learning, experiential activities, and interdisciplinary business-related projects.


Course Duration

1 year (full-time)

2.  Nottingham Trent University

In the era of digitalisation, the MBA in digital marketing offered by Nottingham Trent University can be the right opportunity for you to take your education to the next level. The program focuses on digital strategies, e-commerce, digital and social media marketing, etc. The university ranks among 801-1000th universities in the world with 5-star rating in the QS World University Rankings 2022.



Tuition Fees



NTU Excellence Scholarships (25-50% of tuition fees)

NTU International Scholarships (£2,000)

NTU International Merit Scholarships (£3,000)

Eligibility Criteria

Undergraduate degree with 2.1 or above

Overall IELTS score of 6.5, no band below 5.5

Work experience of 3 to 5 years (recommended)

Program Offered

MBA in Digital Marketing

Program Curriculum/Subjects

In this the emphasis is placed on the application of theory to the implementation of global digital strategies, increasingly sophisticated branding techniques, integrated marketing communications, and e-commerce.

Students will develop a critical understanding of contemporary thinking, frameworks, and analysis that drive digital and social media marketing strategy in the industry

Course Duration

1 year (Full-time) or 2 years (with placement)

3.  University of South Wales

The MBA in marketing program at University of South Wales also offers the opportunity to gain the Chartered Management Institute (CMI) Level 7 Diploma in Strategic Management and Leadership by successfully passing the required modules.



Tuition Fees



USW Alumni Postgraduate Discount (20% of tuition fees)

Eligibility Criteria

Minimum 2:2 honors degree

Overall IELTS score of 6.0, no band below 5.5

Program Offered

MBA in Marketing

Program Curriculum/Subjects

Personal and Professional Skills Development

Strategic and Digital Marketing Research Insights

Contemporary Marketing and Digital Strategies

Integrated Marketing Communication

Strategic Brand Management in the age of Uncerstaininity, etc.

Course Duration

1 year (Full-time)

4.  Bangor University

Ranked among the top 601-650 institutions worldwide in the QS World University Rankings 2022, Bangor University offers an MBA in international marketing degree. For entry to this program, you are expected to have an undergraduate degree in related subjects, such as business, finance, or management.



Average Tuition Fees



International Scholarship (up to £3,000)

Vice-Chancellor Scholarship (£10,000)

Professional Experience Scholarship (up to £5,000)

Dean’s Scholarship (up to £5,000)

Chevening Universities Wales -Global Wales (full fee waiver)

Global Wales British Council India Scholarship January 2022 (£5,000)

Eligibility Criteria

2nd division undergraduate degree

Overall IELTS score of 6.0, no band below 5.5

Program Offered

MBA in International Marketing

Program Curriculum/Subjects

Theoretical concepts and practice of marketing within the context of business and management

Academic and applied skills in Marketing including advertising, brand management and loyalty, customer service, public relations, and market research.

Course Duration

1 year (Full-time)

5.  University of Sunderland

For admission to MBA in Marketing at University of Sunderland, practical work experience is recommended. Applicants will have to demonstrate in their SOP and LORs how they will benefit from this program.



Average Tuition Fees



Alumni Loyalty Scheme (20% of program cost)

International Scholarship 22/23 (£900)

Eligibility Criteria

Undergraduate degree from a recognized institution with 57-60%

Work experience is recommended

Overall IELTS score of 6.0, no band below 5.5

Program Offered

MBA in Marketing

Program Curriculum/Subjects

Financial Management and Control (15 Credits)

MBA Project (60 Credits)

Professional Management and Leadership Development (30 Credits)

Strategic Management in an International Context (15 Credits)

Value Creation in Organisations - Managing Operations and Marketing (30 Credits)

Digital Marketing

Managing Brands

Course Duration

1 year (Full-time)

Career Opportunities after MBA in Marketing in UK

A career in the field of marketing has a great potential to help you grow financially and professionally. Jobs in the field of marketing are mostly related to sales, branding, communication, and advertising. Here are some relevant skills that will help you build a successful career after MBA in UK:

  • Communication
  • Leadership
  • Team spirit
  • Persuasion skills
  • Analytical skills
  • Observation skills
  • Tech skills
  • Innovation

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Job Prospects after MBA in Marketing in UK

A professional working in the field of marketing in UK is expected to earn around £79,600 per year. The starting salary of marketing professionals is £37,000, while the maximum salary can shoot up to £132,000 per year. Discussed in the table below are some of the most common job profiles for MBA in Marketing graduates in UK and the average salaries:

Job Title

Average Annual Salary

Marketing Consultant


Marketing Communications Manager


Marketing Manager


Marketing Executive


Product Marketing Manager


Marketing Advisor


Creative Marketing Lead


Digital Marketing Manager


Chief Marketing Officer


Brand Manager


Top Employers in UK after MBA in Marketing

Marketing professionals are employable in a variety of sectors and can join businesses of any size or even run a start-up of their own. Multinational companies look for talented professionals who can use their strategy, analysis, and tech skills to take the company to the next level. A list of top companies hiring graduates with an MBA in marketing in UK are as follows:

  • Google
  • First Student
  • ITC
  • GlaxoSmithKline
  • Amazon
  • Tata Consultancy Services
  • Aditya Birla Sun Life Insurance
  • Unilever
  • Accenture
  • IBM
  • Outlook Group
  • Versuche Technologies
  • Cognizant Technology Solutions
  • Nestle
  • TPP

Now you know everything about MBA in marketing in UK. If you are an ambitious student looking for an MBA degree, marketing could be the right choice of specialization for you. If you are worried about the expenses associated with earning an MBA degree, some of the top universities in UK for MBA in marketing offer several scholarships for UK that can make your education affordable. Unlike most study abroad destinations, you can complete an MBA in UK within just a year which will unlock your dream job sooner than expected.

If you get stuck at any step while applying for your MBA in marketing course or need end-to-end guidance, subscribe to Yocket premium. Our expert counsellors will surely guide you through your study abroad journey!

Frequently Asked Questions About MBA in Marketing in UK

Is UK good for an MBA in marketing?

Is work experience required for an MBA in marketing in UK?

What is the cost of MBA marketing in UK universities for Indian students?

Is a GMAT score required for an MBA in marketing in UK?

What is the highest salary for MBA marketing in UK universities?

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